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Wootric is a customer feedback and Net Promoter Score (NPS) platform that helps businesses measure and improve customer satisfaction. It provides tools for collecting customer feedback through surveys, analyzing sentiment, and driving actionable insights to enhance customer experience and loyalty.

Configuring Wootric as a Source

In the Sources tab, click on the “Add source” button located on the top right of your screen. Then, select the Wootric option from the list of connectors. Click Next and you’ll be prompted to add your access.

1. Add account access

You’ll need your Wootric account credentials for this connection.
  • Username: The username to authenticate against the API service.
  • Password: The password to authenticate against the API service.
  • Start date: Records created or updated after the start date will be extracted from the source.
Once you’re done, click Next.

2. Select streams

Choose which data streams you want to sync - you can select all streams or pick specific ones that matter most to you. Wootric provides access to end user data and survey responses.
Tip: The stream can be found more easily by typing its name.
Select the streams and click Next.

3. Configure data streams

Customize how you want your data to appear in your catalog. Select the desired layer where the data will be placed, a folder to organize it inside the layer, a name for each table (which will effectively contain the fetched data) and the type of sync.
  • Layer: choose between the existing layers on your catalog. This is where you will find your new extracted tables as the extraction runs successfully.
  • Folder: a folder can be created inside the selected layer to group all tables being created from this new data source.
  • Table name: we suggest a name, but feel free to customize it. You have the option to add a prefix to all tables at once and make this process faster!
  • Sync Type: you can choose between INCREMENTAL and FULL_TABLE.
    • Incremental: every time the extraction happens, we’ll get only the new data - which is good if, for example, you want to keep every record ever fetched.
    • Full table: every time the extraction happens, we’ll get the current state of the data - which is good if, for example, you don’t want to have deleted data in your catalog.
Once you are done configuring, click Next.

4. Configure data source

Describe your data source for easy identification within your organization, not exceeding 140 characters. To define your Trigger, consider how often you want data to be extracted from this source. This decision usually depends on how frequently you need the new table data updated (every day, once a week, or only at specific times). Optionally, you can define some additional settings:
  • Configure Delta Log Retention and determine for how long we should store old states of this table as it gets updated. Read more about this resource here.
  • Determine when to execute an Additional Full Sync. This will complement the incremental data extractions, ensuring that your data is completely synchronized with your source every once in a while.
Once you are ready, click Next to finalize the setup.

5. Check your new source

You can view your new source on the Sources page. If needed, manually trigger the source extraction by clicking on the arrow button. Once executed, your data will appear in your Catalog.
For you to be able to see it on your Catalog, you need at least one successful source run.

Streams and Fields

Below you’ll find all available data streams from Wootric and their corresponding fields:
Stream containing end user data and their survey preferences.
FieldTypeDescription
idStringUnique system identifier for the user
emailStringUser’s email address
external_idStringExternal identifier for the user
phone_numberStringUser’s phone number
created_atStringWhen the user was created
updated_atStringWhen the user was last updated
last_surveyedStringWhen the user was last surveyed
external_created_atStringExternal timestamp when the user was created
last_seen_atStringWhen the user was last seen
properties.nameStringUser’s name
properties.roleStringUser’s role
properties.domainStringUser’s domain
properties.languageStringUser’s language preference
last_response.idStringID of the last response
last_response.scoreIntegerScore of the last response
last_response.textStringText of the last response
last_response.survey.channelStringSurvey channel used
settings.email_npsBooleanWhether email NPS surveys are enabled
settings.mobile_npsBooleanWhether mobile NPS surveys are enabled
settings.web_npsBooleanWhether web NPS surveys are enabled
settings.force_mobile_surveyBooleanWhether to force mobile surveys
settings.force_web_surveyBooleanWhether to force web surveys
settings.surveys_disabled_by_end_userBooleanWhether surveys are disabled by the user
Stream containing survey responses and feedback data.
FieldTypeDescription
idStringUnique system identifier for the response
end_user_idStringID of the user who provided the response
survey_idStringID of the survey this response belongs to
scoreIntegerNumeric score provided in the response
textStringText feedback provided with the response
completedBooleanWhether the response was completed
excluded_from_calculationsBooleanWhether this response is excluded from calculations
ip_addressStringIP address where the response originated
origin_urlStringURL where the response originated
created_atStringWhen the response was created
updated_atStringWhen the response was last updated
tagsStringTags associated with the response
notesStringNotes associated with the response
end_user.emailStringEmail address of the responding user
end_user.external_idStringExternal identifier of the responding user
end_user.external_created_atStringExternal creation timestamp of the user
end_user.created_atStringCreation timestamp of the user
end_user.propertiesStringAdditional user properties (stored as JSON string)

Data Model

The following diagram illustrates the relationships between the core data streams in Wootric. The arrows indicate the join keys that link the different entities, providing a clear overview of the data structure.

Skills for agents

Download Wootric skills file

Wootric connector documentation as plain markdown, for use in AI agent contexts.